Eight Important Reasons Why Buyers & Sellers Use a REALTOR®
1. Qualifying the Buyer
REALTORS® qualify prospective buyers to assess their financial ability to purchase a home. Firstly, pre-qualification helps buyers understand what they can afford. As a result, buyers and sellers save time and avoid frustration, ensuring a smooth process.
2. Effective Advertising
REALTORS® access various advertising platforms, including newspapers, magazines, relocation networks, and the Multiple Listing Service (MLS). Additionally, MLS is a cooperative sales system that lists all properties for sale in your market area, maximizing your home’s exposure.
3. Understanding Housing Trends
REALTORS® stay updated on current market trends and comparable selling prices for different home types. Consequently, sellers can set realistic prices and achieve fair market value for their properties.
4. Expert Sale Negotiations
REALTORS® are trained professionals who handle negotiations with potential buyers. Moreover, they address buyers’ questions and alleviate any doubts about the purchasing process, facilitating successful transactions.
5. Financing Assistance
REALTORS® continuously gather information on the latest mortgage options. Furthermore, they assist buyers in securing financing, ensuring a speedy and efficient sale.
6. Continuing Education
REALTORS® regularly upgrade their skills by staying informed about market trends, industry innovations, new legislation, and civil rights. Additionally, members of the National Association of REALTORS® can earn professional designations through further education, enhancing their expertise.
7. Personalized Service
REALTORS® collaborate with MLS members to provide essential information on titles, conveyance documents, termite inspections, and home warranty programs. Furthermore, they offer sellers suggestions to make their homes more saleable, increasing the chances of a quick sale.
8. Protection for Buyers & Sellers
REALTORS® adhere to a strict Code of Ethics, promoting the interests of both buyers and sellers. By doing so, they protect clients from fraud and misrepresentation, ensuring a trustworthy transaction.